From Legacy CRM to SaaS Powerhouse
K&C helped Informa transform a single-tenant platform into a scalable, test-automated CRM serving 11 brands—with faster releases and fewer bugs.
about Informa
Informa is the world’s largest events company. Informa operates in over 30 countries and serves a global portfolio of specialist markets, delivering knowledge, connections, and digital services through leading brands such as Pharma Intelligence, Omdia, and Lloyd’s List. Their modular white-label CRM is used by multiple global event brands to power conferences, exhibitions, and hybrid events.
Service Provider
> 12.000 Employees
International
Java, React, Spring & more
40 Team member
project
The Challenge
- Scalability Limits Legacy monolithic CRM could no longer scale or adapt to evolving business needs.
- QA Bottlenecks QA was handled by developers, leading to quality issues and increasing bugs.
- Slow Testing Manual regression testing took up to 2 weeks, slowing development cycles.
- SaaS Transition Transitioning the CRM to a SaaS model required multi-tenant architecture and reliable test automation.
- Framework Selection Choosing the right test frameworks without over-complicating the existing tech stack.
Solution
- Microservices Migration Architectural migration from a monolithic to a modular, microservices-based system.
- Test Automation Designed and implemented an automated test pyramid covering unit, service integration, API, and end-to-end tests.
- Dedicated QA Team Separated QA responsibilities from developers, introducing dedicated QA automation engineers.
- Unified Tech Stack Selected Puppeteer, Jest, and Java/TypeScript to unify the test tech stack.
- High Coverage & Speed Achieved 80% test coverage with bi-weekly releases and minimal manual intervention.
Success Story
Informa partnered with K&C to modernize their single-tenant legacy CRM. We led the shift to a microservices architecture and built a tailored automated testing system, cutting regression testing from weeks to days. With 80% test coverage and bi-weekly releases, manual smoke testing was minimized. The CRM now supports 11 tenants with distinct features and styles. Test automation also reduced developer overtime and shifted 60% of hotfixes to business-driven changes. Using a unified stack (Puppeteer, Jest, Java/TypeScript) simplified maintenance and accelerated delivery. Informa now supports multiple event brands with a scalable, high-velocity CRM platform.
WHY K&C?
Cross-functional expertise
K&C brought in a mature, cross-skilled team including POs, developers, and automation QAs who could analyze gaps, strategize, and execute effectively.
Strong technology consulting
Our specialists evaluated and selected the optimal tech stack for testing and architecture, avoiding fragmentation while enabling scalability.
Agile delivery with impact
We helped shift Informa’s CRM from a single-tenant to an 11-tenant SaaS platform, aligning with business goals and supporting growth.
About Krusche & Company
With over 25 years of experience, Krusche & Company (K&C) is a leading IT outsourcing provider, specializing in web and cloud technologies. Our team of 150+ IT experts operates from six offices worldwide, delivering top-notch services in UX/UI design, software development, cloud development, DevOps, quality assurance, agile project management, and cybersecurity.
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Frequently asked questions
Krusche & Company is an IT outsourcing company that supports their clients with their app & web development.
We go beyond outsourcing. For us the journey only starts when we have placed our people at your company. We also help you with topics like innovation, knowledge retention, cyber security, data privacy, and sustainability.
We are headquartered in Munich, but also have offices in Cracow, Sofia, Kyiv, Sulaimaniya and New Cairo.
As a German company we appreciate the importance of cyber security, data privacy and that every company or project has different requirements. To guarantee that we can comply with the strictest of requirements and also offer the best IT-professionals, we have our people spread across 3 different regions.
Working with a global workforce is not always easy: otherwise everyone would do it. As a German company, we understand your company’s culture and as an IT outsourcing company we also understand the cultures of the people we employ. This allows us to resolve any potential issues and make sure every one of our people can integrate easily into your company.
We offset our own greenhouse gas emissions, reduce waste and minimize the carbon footprint of our offices. This means that we are a sustainable partner that has a positive impact on your company’s sustainability efforts.